Abstract:Pragmatics, as one of the hottest topics in modern linguistics, has made great achievements over the past 40 years. From speech act theory to conversational implicatur theory, and from Relevance theory to cognitive pragmatics, pragmatics proves to be moving forward at fast speed. This paper, from philosophical, cultural, and cognitive perspectives, has explicated the three major fields of pragmatics, i.e. philosophical pragamtics, cultural pragmatics, and cognitive pragmatics. The integration of the three fields is to be the new direction of pragmatics erterprise in the near future. In addition, the innovations of research methods and technology will definitely bring new hopes to pragmatic investigations.